The Entertainer’s purpose in life is to make people feel good,lighten the mood and enjoy themselves

Entertainers bring out the playful attributes of the inner child encouraging impulsive and unrestrained behaviour. Entertainers enjoy standing out and encourage people to laugh with them. They have the ability to diffuse situations by using their quick wit and humour.

Your Desire

to enjoy life and have fun doing it

Your Goal

to bring laughter, fun and joy to the world

Your Strategy

to be curious, playful and funny

Your Motto

life is too short to be serious

Your Fear

boredom

Your Achilles Heel

staying on task and being frivolous

Brand Culture

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Brand Voice

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Brand Experience

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Meet the Archetypes

Based on the concepts of 12 Personality Archetypes by Swiss psychologist Carl Jung, we believe that in modern society these 12 Archetypes can be effectively utilised in branding a business, and give them attributes that can enhance or cement their message. These personalities are based on different motivations for the observer.