Learn all you need to know about Brand Archetypes
and how to build a brand with personality.

We have a range of free and paid training for both branding specialists and business owners who want to learn more about using archetypes in their business.

• 30 days
• 84 archetypes
• 5 senses
• 5 group coaching sessions
• 1 goal – to give you the most indepth brand archetype training so that you can build a brand with personality.

On completion you will be extended an invitation to become a Wizard on the Brand Magic Licence and to join The Circle.

Your logo is not your brand! So what is? Join our How to build a brand that clients will fall in love with to find out:

  • Learn exactly what branding is
  • Understand all 12 brand personalities
  • Your essential brand elements such as brand voice, brand story, colours etc
  • Leveraging brand culture and brand experience
Length: 1hr 15min

We take a look at brand personalities, the psychology of colour and the meaning of shapes. 

  • You will learn about the 12 Brand Archetypes with examples.
  • Understand the meaning of colour and the emotions they evoke.
  • Learn about shapes and what each one subconsciously means.
  • 13 downloadable resources.

Length: 1hr 10min

If there are only 3 things that you focus on for building an engaged and connected brand, then these 4 P’s are it:

  • You will learn what branding actually is
  • about brand archetypes and their role
  • how to truly resonate with your customers
  • the one asset in your business that can make all the difference

Length: 17min

Are you building a business brand or a personal brand? How do you do this effectively without causing confusion. 

Length: 14min

We hear the terms marketing and branding being bantered around together too readily, which causes confusion as to what is what.

Length: 15min

Step into the nurturing embrace and create a sanctuary with The Caregiver Brand Personality.

Clever ideas and visionary thinking with The Creator Brand Personality.

 

Enter the stage of The Entertainer Brand Personality where everyone is a player having fun! 

The Explorer is a an individual who values freedom, seeking to be true to themselves without constraints. 

Learn how to improve the world with The Hero Brand Personality.

Live in peace and harmony with The Innocent Brand Personality.

Transform the ordinary into the extraordinary with the Magician Brand Personality.

Discover the family-focused, unpretentious, resilient Neighbour Brand Personality.

Develop new cutting edge approaches with The Rebel Brand Personality.

Lead your team to achieve success with The Ruler Brand Personality.

On a permanent quest to find the answers like The Sage Brand Personality?

Thriving on strong committed relationships like The Seducer Brand Personality?