Is it time to transform your business?
Time to engage your clients and time to be
valued and paid decently for your hard work?

Imagine a tool that can transform your business, attract better quality clients and add credibility to your service offering?

Here’s the truth. Quite often business owners think their brand is their logo. But you know different. You know that branding is more than a nice colour palette and a fancy graphic.

It’s a connection, a psychological link between a business and it’s consumer. It’s about messaging and reputation.

It’s a personality.
A business with its own personality.
A brand personality. 

The problem is, as creatives we can see this gap, but our customers can’t.
It is also hard to articulate this when there is no clear, easy to follow strategy or framework to guide that client to a successful outcome.

Until now of course.

Our Brand Personalities license will literally transform the way you do business.


  • If you had a thriving business with raving fans as clients, who valued what you do and how you can help their business?
  • What if your clients had so much confidence and clarity in their branding that they didn’t go off on tangents? And that this focus meant you could get on with what you do best and give them a bang-on brand that would make their business take off?
  • What if there was a psychology-based framework that would give you credibility and inspire your customers to discover their brand’s unique personality? Better yet, what if this system could transform your entire service offering?

You heard it. A system based on psychology that will engage and educate your client, while enabling you to create purposeful brands that truly connect and resonate with their audience. Priceless right?

But don’t just take our word for it. Hear from Loren Bousfield from Design with Loren who has been an Early Adopter on our system.

Let’s take a closer look at the Brand Personalities Quiz

The answer to your clients’ branding woes, and your answer to working with clients who value and appreciate your expertise.

The power of a quiz is unmistakable. Think about it: what do people like to learn about? Themselves, right? I mean, who wouldn’t want to know a little more about their hidden personality – both personally, and in business?

This is why over 2000 people from 32 different countries have played and loved the Brand Personalities quiz.

Are you perhaps a little curious as to what your personality might be?

brand personality free license carl jung

What are Brand Personalities/archetypes?

We developed the Brand Personalities quiz using psychologist Carl Jung’s 12 personality archetype profiles. These are personalities that we all subconsciously know and understand.

Thing is, as creatives we know a brand needs to have a personality. However, we also know that sometimes our clients can find it difficult to uncover that personality, and what it means for their branding decisions. And frankly just picking one and hoping for the best is not a decent strategy.

With the Brand Personalities license, we’ve done all the hard work for you. This quiz helps the client be a part of the discovery process.

Who is Brand Personalities for?

The Brand Personalities license to help creatives who work with brands.

From designers to photographers, copywriters and marketers.

Having the power of this license will allow you to distinguish you from the rest. You’re no longer ‘just’ a creative; you’re now a problem solver of unbelievable magnitude! And you can charge accordingly for that experience. Fact.

brand personality free license education academy

How Brand Personalities works for your customer

As part of the license, we have white-labeled on online quiz so that your leads/client can play the quiz directly from your website. The quiz takes the player through a series of fun and interactive questions… and voilà, in a matter of seconds the player receives feedback on their personality type.

You’ve now equipped the player to move forward with you – as they may now know their Brand Personality – but they don’t know what to do with it. This is where you come in, as you will be armed with all of our IP that has been generated over the past decade that has everything needed to create a cohesive brand experience. There is no need for you to go out and do time consuming research. It’s all there for you.

Here’s a snippet of what your client will experience:


understanding 'who' the brand is creates a strong strategy for the brand


knowing 'how' the brand should sound makes copywriting and headlines easier


brand personalities makes selecting colours a cinch!


whether it is team photos or stock images, personality is key


your leads will realise that there's a lot more to branding than imagined


don't work for your client, work with them for a better connection

How Brand Magic® works for you…

Sign up to the Brand Personalities license

Invite people to discover their Brand Personality

Generate leads and passive income

Offer one-on-one Brand Strategy

Have engaged, educated and inspired clients 

Be able to charge more for your service offering

Gain credibility by offering a psychology based system

Generate leads, better client connection and increased $$

Transform your business and start to thrive

How does this benefit you?

  • This tool not only pays for itself, but also generates qualified leads and passive income
  • It delivers you an audience of segmented buyers, so you can pick and choose who you want to work with based on their branding needs
  • This quiz starts the buying journey with your prospect and sets the tone for your future relationship together
  • An enticing tool to build your email list with high-quality leads
  • Access to IP that has been developed over a decade of hands on experience
  • A strategy based system that enables you to charge more
  • Did we say this tool can easily pay for itself, AND then some?

A word from the creator of the Brand Personalities License.

How Much Will The Brand Personalities Licence Cost?

Here’s the deal: for a minimal monthly subscription cost, you can have access to the Brand Personalities licence which you can put on your website, and generate leads from – leads who pay for the experience.

So, in essence, you only need three leads a month for this tool to pay for itself.

Seriously! What are you waiting for?


Brand Personalities License
$ 89 Monthly
  • code to embed quiz into your website
  • access to licensee dashboard
  • custom editing of results page
  • custom editing of results email to lead
  • earn $30 from every quiz played on your website
  • receive notifications when someone plays your quiz
  • receive players results
  • capture lead details to build a database
  • automatic quiz updates
  • access to hidden brand personalities pages
  • access to closed Facebook community
  • access to Brand Personalities support content
  • access to Brand Personalities marketing assets
  • 10 pack coupon codes to purchase

Frequently asked questions

We currently only have one level of subscription which you can pay monthly or you can pay annually (which will reward you with one month free). As we develop the system, additional levels will be added with more features.

On the licensed version you will earn $30 every time someone plays the quiz from your website. This means that only 3 players are required per month and the cost of your license is covered.

Additional players or revenue derived through strategy sessions is just cream!

The Brand Personalities license contract term is for a year. That may sound like a long time, but think how quickly a year goes!

It is important to read our license agreement, however in a nutshell, the annual/monthly license subscription will give you access to:

  • embed the quiz into your website
  • earn $ every time someone plays the quiz from your website
  • all of the leads generated through your website quiz
  • access to marketing content
  • access to supporting IP relating to Brand Personalities
  • our Facebook community
  • networking amoungst other creatives

If you choose not to renew your license after the end of the year, you will no longer be permitted to use the personalities content in any form.

You do. No one else has access to the contacts other than you.

We have a library of videos that take you through your dashboard and how to set up your quiz and manage your account. It’s been designed to be super easy as ‘ain’t nobody got time for that.

Yes! The ‘Ready to Launch Program’ for our licensees will help you get up and running. We also have a Brand Personalities Academy that will be available in 2022. There is also our Facebook community that is very connected and informative.

This system is designed to support creatives who work in the branding industry. This includes but is not limited to:

  • brand strategists
  • graphic designers
  • copywriters
  • photographers
  • marketers
  • business coaches

Brand Personalities is a licensed product of Brand Magic Pty Ltd. Any misuse of this content or IP will result in legal action.

Collaboration is the key to communal success.